Individuals who are considering a marketing degree often ask, what are my career options after getting an MBA in Marketing? A master’s degree in business administration with a concentration in marketing is intended for individuals who have already completed a bachelor’s degree. The programs focus on a variety of topics including consumer behavior, research, product development, and brand advertising. Students learn about target market identification and how to design innovative promotional methods to increase profits of their organizations.
Northwestern University, the University of Pennsylvania, and Duke University are examples of accredited institutions that offer some of the best MBA in Marketing degrees. Also, Drexel University offers one of the best online MBA in Marketing programs. Drexel’s program is part-time and takes 24 months to complete and students progress through the program in a cohort. There are a wide variety of MBA in Marketing careers available for graduates.
Details of Career Options After Getting an MBA in Marketing
Dedicated students who complete their program will find they are able to secure one of the best high paying jobs in Marketing after getting an MBA in Marketing. The job outlook for marketing is positive and individuals have the ability to start lucrative careers based on their position and experience.
Brand managers are generally the head supervisors of a certain brand, product, or service and they organize and manage various areas of an organization to direct the effective distribution of products to consumers. Product managers manage a product or service’s success and market growth. Most of these managers concentrate solely on local and national markets, while some complete international tasks. Marketing managers concentrate on the sum of products offered by a specific company. They build and maintain relationships with existing customers and commonly work with new and innovative technologies. New product development specialists are responsible for setting up a standard procedure and marketing plans to promote a newly released product and create awareness of the brand. There is a large array of career options after getting an MBA in Marketing.